Louis Vuitton: Mastering the Art of Luxury Brand Marketing Louis Vuitton, a name synonymous with luxury and sophistication, has been an icon in the world of fashion and accessories for over a century. As a brand that has stood the test of time, its marketing strategies and campaigns have played a crucial role in building its legacy. In this article, we will explore the various elements of Louis Vuitton's marketing...

From the inception of Satoshi Nakamoto's Bitcoin protocol to the birth of the Amazon coin and the creation of Defi systems, the world has seen a massive surge in blockchain technology adoption. The global landscape is now dominated by private and public blockchains, dominating all verticals of traditional industries, including Banking & Finance, Supply Chain Management, Social Media Industries, etc. This guide will dive in deep to give you a...

As a business, you are already familiar with the concept of customer segmentation. Customer segmentation means splitting your target market into definable, accessible, and profitable parts to tailor your product or pricing according to segmentation variables like their unique needs, desires, and willingness to pay. Segmenting your customers without conducting a customer segmentation analysis is ineffective. You need to regularly analyze your customer’s segmentation to optimize and focus on the...

Internal and external factors in Swot Analysis in the fashion industry Swot Analysis is a tool used by business managers to set the best strategy for the business. Swot stands for Strengths, Weaknesses, opportunities, and threats. So, the four components of SWOT analysis are further divided into two; Internal and external. Conducting the SWOT Analysis in Fashion Industry can be a tough task for many businesses; however, the Epiprodux tool...

Launching a new business is never all-over-with without choosing how your business will make money. Even running a no-profit startup/business, making money is an unavoidable concern. This is where a business model comes in handy. This post dives deep to help you understand what a business model is, how to choose your business model, and the six common types of business models you can choose for your business idea. Let's get...

How to Build a Brand Like Louis Vuitton Building a brand like Louis Vuitton requires a combination of several elements, including a strong vision, high-quality products, effective marketing, and a dedicated customer base. Here are some steps that can help you create a successful brand like Louis Vuitton: 👋 Identify Your Unique Value Proposition To build a brand like Louis Vuitton, you need to start by identifying your unique value proposition. What...

Cart abandonment is a constant issue for global eCommerce businesses, costing $18 billion annually. Companies invest in attracting prospects, generating leads, and guiding customers to the point of purchase with high-quality content and ads — only for a would-be buyer to back out at the last moment. Fortunately, eCommerce brands can reduce cart abandonment rates and secure more sales through various techniques, including RFM-based customer segmentation. What does that mean? How...

UNDERSTANDING SWOT ANALYSIS A SWOT analysis is a strategic planning tool, that evaluates a company, product, or project's strengths, weaknesses, opportunities, and threats. It is a method that companies use to determine the internal and external factors that may have an impact on their success. Strengths, weaknesses, opportunities, and threats are referred to by the abbreviations SWOT. Managers can follow the SWOT analysis to identify and prioritize the most significant factors...